Introduction: RealityMine has conducted a study using 1355 UK panellists, all of whom use at least one application via their mobile device. We used our passive data collection tool, which...
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Introduction: With March Madness gaining momentum in viewership and ad spend over the recent years, advertisers now have a golden avenue in live sports to tap into other than Super...
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Introduction: Mobile is a powerful tool to capture consumer insight. Now, we can also use mobile technology to capture emotional responses to media, mobile websites, advertising and more. In this award-winning* white...
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