16% of American Super Bowl viewers found commercials to be the most enjoyable aspect of their experience.
On Monday, March 16, 2015, Rolfe Swinton, Chief Research Officer for RealityMine will be presenting at the ARF Re:Think 2015 Conference. The presentation will look at whether multi-screening is clutter or…
In this insight, we look at how consumer context impacts the use of technology and is key to defining consumer receptivity.
This week, RealityMine investigate the gender differences in second screen device use among TV viewers
This article describes RealityMine’s analysis of the emotional and advisory influencers of purchase decisions across numerous product and service categories.
As the landscape of media consumption changes dramatically in the 21st century, RealityMine reveals how TV content consumption has changed over the past year.
